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Our Mission 
 Making the UAE the best country
for animal health and wellbeing

Our Mission

Our mission at The Art of Serendipity, extends beyond reaching international standards in pet care – we aim to surpass them, all while nurturing a home-grown UAE business. We are dedicated to elevating the quality of life for pets across the nation with unparalleled care and groundbreaking solutions.


Our vision is to create an exemplary model of pet care that not only sets a new global benchmark but also proudly reflects the values and excellence of our firm's UAE origins.

Driven by a relentless pursuit of excellence and a profound passion for animals, we are not just transforming pet care in the UAE, we are redefining it on a global scale, showcasing the UAE's capability to lead and innovate in the pet care industry. Art of Serendipity is more than a company, it's a testament to the UAE's spirit of growth and excellence, making a lasting impact both locally and internationally.

High Standards

Elevating the standards of the pet health and daily care in the UAE.


Community

Creating a community of trusted pet professionals committed to enriching pet lives.

Improve

Creating positive national changes that will help the industry move forward with simpler processes.

Community

Creating a community of trusted pet professionals committed to enriching pet lives.


Improve

Creating positive national changes that will help the industry move forward with simpler processes.

High Standards

Elevating the standards of the pet care in the UAE.


Our Mindset

Reliable Partners 

We act with integrity, keeping our promises and speaking the truth. Our commitment is to honesty, clarity, and responsibility.

Innovate

We look for new ways of improving the pet sector in the UAE in a smart and effective way.

Pet Lovers

We love pets. Our mission is to see this love in all the pets business in the UAE.